Olympic Goukana
This project explores an expansion of the Goukana line into the accessory world for adidas Originals.
Category
Ideation I CAD I CAM
Nature of Project
Date
Design Sprint
SEP, 2025
Playful Sophisitcation
They're looking for pieces that feel both nostalgic and fresh, functional yet fashion-forward.
Design Brief
Design a collection of accessories to allow for an accessible entry point into adidas Originals products for the North American market, taking advantage of the location of the 2028 Olympic Games and the importance of LA culture for this shoe silhouette.
Graphic Direction
This pattern is designed to enhance and create a visual element that will connect the collection. It is inspired by the graphic qualities of the quarter of the Goukana shoe and its playful outsole.